There are millions of American children living with real-life monsters in their closet, and over 7,500 of them are hospitalized by household guns per year. We wanted to shed light on this awful, growing problem.
As a parent to a young child, this spot is very hard for me to watch and a constant reminder of how many children are at-risk at the place where they should be most safe. It got covered all over the world, and I hope that it made at least a few parents think about how and where they store their guns.
The Crew:
ECDs: Rob Perillo & Rob Lenois
AD: Evan Ortolani